Zest Magazine started life as a free community magazine for the Northern Rivers (see the archive)
From the first issue in 2011 through to mid 2014, the magazine was called 2477 Magazine and it had a specific focus on the Alstonville/Wollongbar region. The magazine was renamed “Zest” from the Winter 2014 issue. There were practical reasons for this (the twofour7seven.com.au url was troublesome!) and there was a desire to expand into a wider region.
The founding editor handed the reins to Lindsay Bidwell (bidwellmedia.com.au) in 2012 and Lindsay continued to manage the magazine, building a loyal following with advertisers and readers. Late in 2014, Lindsay found the pressures of the magazine, her own business and young family meant she could no longer devote the time needed to the magazine, and looked for a new ‘owner’.
Late in 2014, Ellen Kronen took on the editorship for Zest Magazine. Ellen owns local website design company – Leumesin Design – and is looking forward to the challenge and opportunities of managing the magazine. Ellen is very connected with the local business community – most of her clients are local businesses – and sees a need for affordable advertising for business owners, that reaches their customers and works for them. She has been a member of the Lismore Chamber of Commerce & Industry since 2012, has been a board member for 3 years, and was President of the Chamber in 2014-5.
From 2017, Zest will be an online publication only. This is for very practical reasons only – the cost of producing and distributing a free print publication four times a year proved to be a costly business and far outweighed the advertising revenue … a sad fact of business life.
Our Area – The Northern Rivers
The Northern Rivers expands from Grafton to Tweed Heads in the Far North of NSW (including Alstonville, Ballina, Bangalow, Byron Bay, Casino, Evans Head, Grafton, Kyogle, Lennox Head, Lismore, Mullumbimby, Murwillumbah, Nimbin, Ocean Shores, Wooli, and Wollongbar) and features the best of both country and coast. A pleasant climate and an abundance of magical coastline the Northern Rivers is the perfect holiday destination. Also referred to as the Green Coast, the Northern Rivers is located an easy 1 hour drive from the Gold Coast, and 2 hours from Brisbane.
Attractions include local villages, markets, events and festivals, fine dining, classic country pubs and cafes, rainforest walks, lakes, waterfalls, wildlife, pristine beaches with 300kms of coastline, fishing, surfing & 4wd treks, farming and local food produce.
Northern Rivers towns are located in the Bundjalung people’s nation area. The aboriginal people of this area are the Widjabul. This country is sacred to them and we urge you to respect their land, culture and beliefs.